6 weeksOnline

Learn to run social media for brands that want real results.

Six weeks of strategy, content, community and ads, practised on a real brand. You leave with a portfolio, a pricing sheet and a client pitch.

  • Plan a complete social media strategy for a business
  • Define a brand voice, a niche and content pillars
  • Design posts with Canva and edit short videos with CapCut

We will message you the moment enrollment opens.

Duration6 weeks
ClassesOnline
Start dateEnrolling now
PriceComing soon

What this program is really about

Everybody is on social media. Very few people know how to make it work for a business. That gap is exactly where the opportunity is.

In six weeks you will learn how to plan a strategy, create content that makes people stop scrolling, grow a community, run paid ads without wasting money and read the numbers to see what is working. Then you will learn how to package all of that into services that businesses will pay you for, every month.

It does not matter if you want to grow your own business or work for others. You will practise on a real brand, so you finish with proof of your work and not just notes.

By the end, you will be able to

  • Plan a complete social media strategy for a business
  • Define a brand voice, a niche and content pillars
  • Design posts with Canva and edit short videos with CapCut
  • Write captions and hooks that make people stop and read
  • Plan and schedule a full 30-day content calendar
  • Grow and manage an online community
  • Set up and run Meta ads with a sensible budget
  • Read analytics and report results to a client
  • Build a social media portfolio
  • Package your skills into paid monthly retainers

You finish with real work to show

Every stage ends with something you build, not a quiz you pass.

Week 1A one-page strategy and brand guide for your practice brand
Week 2A full 30-day content calendar with your first posts designed
Week 3Optimised business profiles on the platforms that fit your brand
Week 4A weekly workflow and a reply guide you can reuse for clients
Week 5A planned ad campaign with audience, budget and creatives
Week 6Your portfolio, a pricing sheet and a client pitch

Your journey, step by step

Tap a stage to see everything inside it.

Week 1Strategy and Branding5 topics, 1 project

Before you post anything, you need a plan. This week is about knowing exactly who you are speaking to and what you want them to do.

What you will cover

  • Choosing your niche and your ideal audience
  • Building a brand voice and identity
  • Setting up professional business profiles
  • Content pillars and clear goals
  • Studying competitors and what works in your market
You will buildA one-page strategy and brand guide for your practice brand
Week 2Content Creation5 topics, 1 project

This is where you learn to create content that people actually stop for, using nothing more than your phone and free tools.

What you will cover

  • Designing clean posts with Canva
  • Editing short videos with CapCut
  • Writing captions and hooks that convert
  • Photos and video tips using only your phone
  • Planning a 30-day content calendar
You will buildA full 30-day content calendar with your first posts designed
Week 3Platform Mastery5 topics, 1 project

Every platform has its own rules. You learn which ones matter for your goals and how to use each one properly, without being everywhere at once.

What you will cover

  • Instagram and Facebook for business
  • TikTok and short-form video
  • X and LinkedIn for business
  • WhatsApp Business, catalogues and Channels
  • Growth and engagement tactics that work
You will buildOptimised business profiles on the platforms that fit your brand
Week 4Community and Scheduling5 topics, 1 project

Social media is a conversation, not a billboard. You learn to build real relationships and manage everything without living on your phone.

What you will cover

  • Managing communities and DMs
  • Replying to comments and handling complaints
  • Scheduling tools and a simple weekly workflow
  • Collaborations and influencer outreach
  • Handling a social media crisis calmly
You will buildA weekly workflow and a reply guide you can reuse for clients
Week 5Paid Ads5 topics, 1 project

Ads can burn money fast if you do not know what you are doing. You learn to start small, test properly and spend wisely.

What you will cover

  • Meta Ads Manager basics
  • Choosing audiences and setting budgets
  • Creating ads that get clicks
  • Running and improving a campaign
  • Tracking what the results mean
You will buildA planned ad campaign with audience, budget and creatives
Week 6Analytics and Getting Clients5 topics, 1 project

The final week turns your skills into income. You learn to prove your results, price your work and pitch with confidence.

What you will cover

  • Reading analytics and understanding the numbers
  • Building a clear monthly report
  • Putting together your portfolio
  • Pricing and packaging your services
  • Pitching clients and delivering monthly retainers
You will buildYour portfolio, a pricing sheet and a client pitch

Tools you will use

CanvaCapCutInstagramFacebookTikTokXLinkedInWhatsApp BusinessMeta Business SuiteMeta Ads ManagerScheduling tools

What a typical week looks like

  1. Learn itEach class covers one clear skill, explained simply.
  2. Create itYou make real posts, videos and plans for your practice brand as we go.
  3. Practise itShort weekly tasks keep your content moving. Share your work and questions in the class group.
  4. Get feedbackYour mentor reviews your content and tells you what to change to get better results.

What you need before you start

  • A smartphone with a decent camera for photos and videos
  • Data for class and for uploading content
  • A free Canva account and the CapCut app (we help you set both up)
  • A brand to practise on: your own business, a friend's business or one we help you pick
  • A laptop is helpful but not compulsory
  • About 4 to 5 hours a week for practice

Straight talk

Nobody can promise you overnight followers or instant sales. Good social media work is consistent, patient and based on testing what works. What we can promise is that you will learn a real process, practise it on a real brand and leave knowing how to get results the right way.

Where this can take you

  • Manage social media for businesses on monthly retainers
  • Run your own brand's social media and ads
  • Work as a content creator or community manager
  • Offer content calendars, design and video editing as services
  • Add social media marketing to your freelance profile

Reserve your seat

Pay once and you are in.

Everything included

  • Hands-on projects throughout the program
  • Private class group for updates, resources and Q and A
  • Direct mentor feedback on your content
  • A social media portfolio and pricing sheet
  • A payment receipt for every payment

Questions people ask first

Do I need a big following to take this?

No. You learn to grow a brand from scratch, so your own following does not matter.

Do I need to spend money on ads to learn?

No. Paid ads are one week of the program and you can learn the process with a very small budget.

Can I take this if I just want to promote my own business?

Absolutely. Many students come for exactly that reason.

Do I need a laptop?

Not compulsory. Most of the work can be done on a good smartphone, though a laptop makes some tasks easier.

Will I be able to get clients afterwards?

Week 6 is all about portfolios, pricing and pitching. How fast you land clients depends on how well you apply it.

Can I pay in installments?

Yes. Programs with a monthly plan let you pay a fixed amount each month. You pay the first installment when you register, then we email you a personal payment link before every due date.

How do I pay, and is it safe?

Payments are processed by Flutterwave on their own secure page. You can pay with your card, bank transfer or USSD. Your card details never touch our website.

When do I get access to the class?

Right after your first payment is confirmed you will receive a welcome email with your class details and group link.

Be first in line when enrollment opens.

Social Media Marketing. Questions first? We answer on WhatsApp.